Sale time is when I’ve scored some of my best wins in the closet. It’s also when I’ve made my biggest mistakes. So, with the risk of stating the obvious, my aim here is to help you minimize your misses and give you a chance to add, smartly, to your closet. Sale can be tempting, but keep your head on and remember, you are building personal style here. Additional ways to tell the story of who you are. Don’t view sale time as an opportunity to become someone else, try on new personalities. That’s how you get a closet filled with purple platform peep toed heels that you will never, ever, wear. Rather, use sale to be extra smart about leaning in to your style and telling your story. Better. And more consistently. I will show you what I mean.
First things first, a quick recap of what should be in your closet: Your WOFs - the WithOut Fails, items that ground everything you wear. They function as a basic, but are never banal in shape or point of view. And the best ones can go from season to season or from day to night. You will wear them a lot. Keep a running list of what WOFs are missing in your closet. When you find them, you will want to score them quickly. The In & Outs. These are the items you covet from a runway show or campaign. You know adding them to your wardrobe will make other items in your closet feel instantly lifted. They pique your curiosity and reaffirm that you love beauty and fashion. They also play in to specifics about your character (e.g. risk taker, humorist, minimalist, etc.). They will be with you for a good while, but it doesn’t have to be a super long term commitment. Don’t overthink these - go with your gut. But make sure you get those WOFs in place because they pair best with the In & Outs. And then there’s the HtH, the had to have. These are the items in your closet that may have no explanation for the why behind the purchase other than you loved it. Really loved it. And you may never have ever worn the item. But you loved it. Keep these to a minimum as they’ve sunk the closets of even the best dressers out there!