Southern Soul Sweatshirt

The limited edition Southern Soul Sweatshirt will be available on Tibi.com, and Tibi's New York City and St. Simons Island stores.

One of the most well-loved restaurants on St. Simons Island in Georgia, Southern Soul Barbeque, founded by Griffin Bufkin and Harrison Sapp, has served the Southeast’s best BBQ for the past 15 years and is just a few minutes away from Tibi’s island boutique.

Bufkin and Amy Smilovic, founder and creative director of Tibi, grew up together on the island. Out of this friendship, the idea of combining design and food to support an industry hard hit by the pandemic materialized.

For the past decade, Bufkin’s and Sapp’s charity, Southern Soul Barbeque’s Firebox Initiative has supported service industry employees whom demonstrate financial need due to illness, accidents, or natural disaster.

Tibi’s atelier designed custom patches that were hand-sewn to each sweatshirt. The patches bring the worlds of Tibi and Southern Soul Barbeque together—a nod to the worlds of design, food, and service.

One of the most well-loved restaurants on St. Simons Island in Georgia, Southern Soul Barbeque, founded by Griffin Bufkin and Harrison Sapp, has served the Southeast’s best BBQ for the past 15 years and is just a few minutes away from Tibi’s island boutique.

Bufkin and Amy Smilovic, founder and creative director of Tibi, grew up together on the island. Out of this friendship, the idea of combining design and food to support an industry hard hit by the pandemic materialized.

For the past decade, Bufkin’s and Sapp’s charity, Southern Soul Barbeque’s Firebox Initiative has supported service industry employees whom demonstrate financial need due to illness, accidents, or natural disaster.

Tibi’s atelier designed custom patches that were hand-sewn to each sweatshirt. The patches bring the worlds of Tibi and Southern Soul Barbeque together—a nod to the worlds of design, food, and service.

Available in Two Colors

Through Tibi’s Southern Soul Sweatshirt Program, the sweatshirt will be available for $165. $25 from each sweatshirt sold will be donated to The Firebox Initiative.